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Though out times people were always comparing themselves to others and history of the country, civilization played a big role in shaping societies' image of pleasant and attractive. In India first objects to represent feminine were terracotta figures. The physical features in these figures were representing ideal features in feminism. These figures had big hips, breasts and supple legs and were believed to stand for productiveness and fertility in India( Dhavalikat 178). .
Kalokagathía as a term reflects ideals highly valued in Antiquity – particularly in ancient Athens – ideals of harmony and unity. It is a complex word, derived from two adjectives: kalós = beautiful, pretty, handsome, decent, honest, noble + agathós = honest, good, noble, courageous, worthy of admiration. It is interesting to note that the word kalós partly already includes the values contained in the semantic field of agathós. Hence, kalokagathía as 'the beautiful and the good' was an ideal to be achieved through education and lifestyle – in Platonistic thinking that which is good (as a 'reflection' of the ideal Good) can only be beautiful, and vice versa. It pertained to men (women were not considered) of good heritage and good upbringing, thus kalokagathia included moral and social perfection; not only 'a sound mind/soul in sound body'. but also a moral and social dimension. .
In sixteenth and early seventeenth century in England women's attractiveness were played by the "practical visibility and erotic half-concealment"(Korhonen 335). Therefore in England in sixteenth and early seventeenth centuries identity of ideal beautiful woman was considered by the dress, gesture and comportment that she was presenting and wearing. "Women in general, when seen in public places in all their layers of clothing, seemingly modest or only fashionably and conventionally uncovered, appeared as eroticized objects that called for a double vision: underneath the dress was that extension of white teeth, gloveless hands and secretly glimpsed ankles, that thing of beauty and desire.
