All business have 'operations', because all business produce products, services or a mixture of both (Slack et al. 2012, p.4), this statement informs us of the significance of this process, poor development in this area can in fact break a business.
To be effective in a competitive business a company should be able to provide answers to a few questions such as:.
1. What are the goals of the organization?.
2. At what level is the organization performing?.
3. What steps should be implemented as to attain these goals?.
Operations management is the management of resources to create goods and services that can be sold to make a profit. This resource includes employees, facilities, inventory and time. It is important because it allows a company to make profits if used properly. The main goal of many businesses is to thrive and become successful else the business would not exist.
Background Information on the Issue.
The Company.
Global Image Productions is dedicated to attaining high creative/innovative standards throughout every project. Although managed by high talented staff, the company faced a few problems, such as: .
Poor camera quality.
Camera stability were shaky .
Audio problems.
Unable to produce content in a timely manner.
The computer often froze during video rendering, the pre-production stage was time consuming and the tripod could not withstand the pressure of being used constantly. Due to the issues of un-reliable equipment, lag time during the pre-production process and poor quality production, the company often attracted low end clients; they therefore needed to maintain a low price system so that the customers they attracted would be able to afford services offered. The purpose of operations strategy is to improve the business's performance (Slack et al. 2012).
Over a period of time, the equipment's were upgraded to modern audio/video technology. The company's improvement approach was developed as a result of the lean inventory strategy.