Michael Dell is an innovative businessman who has come up with a successful formula for business. In the highly competitive computer industry where everyone is trying to outsell one another, he has been able to apply the following simple, yet hugely successful method of selling his computers to the public. Dell's direct sales business model is such that the middleman is bypassed and deals directly with the customer through the internet or by phone. He builds computers on demand and only manufactures after an order is placed. Once the order is placed, it is built within hours, uniquely to each customer's specification, and shipped - often within a day or so of order. One of their catchy slogans is "What are you going to be doing with your computer?" Having gotten that information from the customer the computer is tailor made for them. Another important aspect of his success in selling his computers is that he makes it affordable to the consumer by providing affordable payment plans (after he has done a credit check). As a result, consumers who need a computer but cannot afford to shell out $1000 - $1500 immediately take advantage of plans ranging from $22 - $50 a month payment plan instead.
In order for a business to become successful and remain at the top for any length of time it is imperative that they have positive values that guide the way they do business. Dell refers to these values as their "core values". They are clearly defined and written. They are: direct relationships, respect of all relationships, performance, quality, and integrity. Dell expects his employees to "learn on the fly" and be responsible for their own learning. At Dell people are allowed to make mistakes as long as they learn from them and use this knowledge to give the company an advantage. Any training that is done must create strong links to the business. The way that Dell goes about conducting business coupled with his exceptional management of operating costs, gives rise to superior customer value and industry-leading growth and financial performance.
Dell, founder of Dell Computer Corporation started is career in his dorm room of University of Texas at Austin with $1000 in capital. ... The Dell Computer Corporation was founded in 1984. ... Michael Dell believes that the greatest treat to his company is not its competitors; it's the people who work for Dell. ... Sometimes it's hard for even Dell to keep up with growth. ... Dell manager harder .01 1 .01 8. ...
Dell sells directly to consumers via the Internet and telephone. ... Dell is the world leader in direct sales of computers. ... Bargaining power of suppliers: Dell uses Intel chips in their computer products, giving Intel some bargaining power over Dell. ... The overall analysis of Porter's model is that Dell's product is in a very competitive market and Dell could easily become a trailer instead of a leader. ... Dell has created Internet-based Premier Pages. ...
What is your evaluation of Michael Dell as CEO? ... Michael Dell started his company with a purpose. ... Consumers liked what Dell is able to offer. ... Dell's vision was simple. ... Dell believes advertising is powerful. ...
Dell vs. Compaq Dell computers are probably a better buy for the money. ... Dell is by far the dominant player in changing with demand. ... I believe that Dell has the best chance of success. ... Being a Dell owner I would not choose anything else....
Dell Ventures provides Dell a competitive advantage through engagements and direct investments that give visibility to new relevant technologies. ... About Dell Ventures Dell Ventures was formed in March 1999 as a wholly owned strategic investment arm of Dell, investing in select private companies across broad areas of interest to Dell. Dell Ventures is a long-term investor, and the strategic objectives of Dell guide its strategy. ... Dell Ventures" investment strategy minimizes financial risk while providing Dell with insight to emerging innovative product and service technologies. ... Dell ...
The second concern for Dell was the PC LAN server market. ... Then Dell adds, "You mean top three."" ... Recommendations Dell should stay in the Laptop Market. ... Dell has to get into this market if they want to survive. ... Michael Dell should fire the other group that thought that large corporate customers wouldn't take Dell seriously as a server provider. ...
The article I researched was in regard to name change of Dell Computers, now known simply as Dell. The article mainly focused on Dell's new name but same policy, which is to use cash for share buybacks rather than dividend payouts. ... This decision is much more beneficial move for the company because it provides Dell with more potential for economic growth. However if Dell were to give the money back to its employees in dividends it would make them happier. ... This article also discusses benefits to the environment because new technology used in Dell computers. ...
What is Dell Computers all about? Michael Dell founded Dell Computer Corporation in 1984 having only $1000 start-up capital. ... The modular design of Dells products has made that possible. ... Dell manufacturing and Logistics process Dell is the quintessential model of Just in Time management. ... At this point an analysis of Dell's external logistics. ...
Marketing situation Dell is in is a very favorable one in my opinion. People buy Dell computers because of the reputed name brand and the reputation that Dell has gained over the years, along with the fact that the computers are marketed pretty well too. Marketing however, is not Dell's top priority. ... The three business level strategies that Dell follows are Cost Leadership, Differentiation, and focus. ... Getting that message across to the audience is what makes Dell computers different. ...
The paper will study Dell Computer Corporation and its business model, including many aspects of direct marketing introduced by Dell Computers will be analyzed. ... Dell Computer Corporation Michael Dell started the company in 1984 with the revolutionary idea to sell custom built computers directly to the customer. ... To Dell, the Internet is the purest and most efficient form of the direct model, providing greater convenience and efficiency to customers and, in turn, to Dell. ... Customer Relation Management (CRM) is of great importance for Dell Computers. ... That's why the name ...
