Generation Y is commonly known as those who are born after the year 1979. They have never known a world without remote controls, CDs, cable TV, and the computer. This generation is not all about politics or the economy; instead they are more involved in cell phones, scandals, drugs and the Internet. They are more concerned about their looks, the people they date and what car they drive. Basically, generation Y is a very materialistic generation. However, generation Y is not a generation to look down upon. Generation Y is a confident generation, with high self-esteem. They are a generation filled with young adults who have set high goals for themselves. They are very open-minded, hard working and scholarly. They have a strong work ethic and have grown up understanding the electronic economy. Generation Y has grown up to believe that in order to make it in life you must attend college. Unlike their predecessors, Generation Y has demonstrated a sense of responsibility by having part time jobs while in high school and college. Often, they even help pay for their schooling. This sense of stability will help them as they grow older. This new generation sets their sights high to achieve as much as they can as soon as possible. [Generation Y consists of toddlers to young adults who have grown up with the belief that the Internet has changed the perception of our government.] .
Generation Y, also known as the echo-boom generation, has grown up digital. Forget them buying notebooks for school, they"re buying laptops and zip disks instead. Marketers set their sights on the younger generations. They know that we feed into almost everything they say. When you watch a commercial on television for a Dell Computer, what do you see? You see a young teenage boy working for the Dell Company. He is trying to sell a computer system to anyone, especially to teenagers and young adults. It is now 2003 and there are so many different things a person can do on a computer.
Boweus, Gonzales and Glynn are typical of the generation known as Generation Y. ... Generation Y is an ethnically diverse generation. ... To Generation Y, the media seem to skew reality and exaggerate events. ... Technology is the buzz word when it comes to Generation Y. ... A characteristic of Generation Y purchasing is brand association. ...
Generation Y is a demographic cohort who born between in 1981 and 1999. It is also called Millennials, Net generations, Echo Boomers, Internet Generation or Nexters as this group of people was growing up with the technological advancement which bring out dramatic increasing trend of using electronic devices among the Generation Y. ... As the Generation Y was growing up in a technological development era, it is also known as the "connected" generation. ... Generation Y workforce develops and creates the usage of new technologies in connecting and communicating. ... Comparing with olde...
The five generations include of the Traditional Generation or Traditionalists (pre-1945); the Baby Boomers (1946 – 1964); the Generation X (1965 – early 1980s); the Generation Y or Millennials (early 1980s – early 2000s); the Generation Z or Linkster Generation (after 2000s). ... In facts, the currently enterprises usually need to have a young and potential workforce of Generation Y (Millennials) in order to develop business with the better performance. There is also reason of the generational conflicts between Generation X and Generation Y in any enterprise. ... For example...
My research will fill in the gaps around the impact of social media in today's generation on whether not this generation, otherwise known as Generation Y, is addicted to social media. ... These studies fill in the gaps of current research due to the lack of information regarding social media addiction of generation Y people. ... Hypothesis Collected evidence proves that Generation Y individuals are addicted to social media websites such as Facebook and Twitter compared to other generations. ... The results will display whether or not Generation Y is in fact addicted to social media compa...
This generation is Generation Y. ... Generation Y covers all people born from 1981 to 2001. ... Generation Y has been stereotyped basically in the same way that Generation X has except for the fact that the forecast for Generation Y is looking rather severe. ... I am a member of Generation Y and have divorced parents. ... This is how Generation X and Generation Y have been exploited. ...
Generations, or eras, are groups of individuals close to age and our Generation, which became known as Generation Y or the Millennials, often faces the same problems. ... We, Generation Y, tend to easily become affected by those around us, which can change us completely without us noticing. ... Our generation, Generation Y, have such huge expectations for ourselves and often tend to fail due to underestimating the difficulty of the goal, goals such as guidance and acceptance. ... It is a huge aspect in today's generation's lives. ... In today's generation, it is common to have ...
These different generations include seniors, boomers, generation x, generation y, and millennial. ... The advertising generation of the Generation Y is from 1979 to 1995 and is 26% of the population. ... Many advertisers believe that if you want to be successful then you must understand what the Generation Y wants. Generation Y has also grown up with technology, they are in the digital age. Generation Y is known to be a "confident, self-reliant, optimistic and positive generation." ...
It is fair to say that the baby boomer generation gave its fair share Presently a few baby boomers are lobbying to create a boomer Generation Y is beginning to experience what the baby boomers experienced with the Vietnam War. ... Generation Y is the age group coming of age in today's world, the 24 years and younger category which, for our purposes, does not include kids too young to formulate their own political opinions. ... Generation Y is greatly underestimated in today's politics. ... When baby boomers were the age of today's generation Y, civil service was more inclin...
