With two of the best companies in their respective areas joining together on a business negotiation such as this, the outcome is something that can be called truly unique. .
Hot Spring, the number one selling brand of portable spas in America is owned by a company called Watkins Manufacturing. Watkins is a Fortune 500 company that owns a number of top of the line products, such as Behr paints, Delta faucets, and of course Hot Spring spas. It could be classified as the Proctor and Gamble of higher priced items and appliances. Hot Spring has one disadvantage to their company that some others such as Jacuzzi or Baja may be able to use as bragging rights when doing a comparison. Jacuzzi was the first company ever to create the self-contained spa and Baja the first to create the shell. The one thing that Hot Spring does better than anyone else is taking the existing products and making them better. With that, Hot Spring is able to be an innovator in the market with some new products. Proof of this is that there is an award that recognizes outstanding technical contribution through innovation in the advancement of the hot water industry, embodying an overall spirit of pride, dedication and service. This award is the John Holcomb Silver Award, and out of the select few spa manufactures on the market that have received this award, Hot Spring is the only company that has not only been awarded this award twice but three times. .
Because of the reputation that Hot Spring has earned, it has come to be a company that people can trust. With more Americans spending more time at home, they tend to be spending more money on improving their home life. With this comes comfortable living space and luxuries. .
Watkins and Sony have previously had open negotiation lines because of past projects such as the traditional stereos that have been in the spas for years. So when Hot Spring went to Sony to present this new product, SpAudio, Sony was interested.
