1. PESTLE Analysis - Starbucks Corporation
This essay sheds light on the use of the PESTLE analysis by Starbucks Corporation. ... Starbucks is the world's largest coffee shop chain, with over 20,000 stores in 62 countries (Loxcel Starbucks Map, 2013). ... Availability of technology also has an important impact on the growth and functioning of the corporation. ... The most recent developments are the Starbucks App on smartphones and the Starbucks "Duetto Card". ... Being such a large corporation, Starbucks has a responsibility towards the environment and must carry out all business activities in an ethical manner. ...
- Word Count: 1562
- Approx Pages: 6
- Has Bibliography
- Grade Level: Undergraduate