Certain actions are identified as wrong, others as morally praiseworthy. The values of honesty, promise- keeping, truth-telling, benevolence and justice, endure because they are essential to the social fabric of human existence. Without certain fundamental principles of fair dealing and mutual respect, business would be impossible. (5) .
.
.
Establishing and maintaining corporate ethics is indeed center to .
continued success, on both a personal and professional level. Constant nurturing of moral judgment and a specific code of ethics is in order as a means of upholding the positive image necessary to perpetuate corporate policy. The primary elements of such nurturing include having a clear and concise sense of honesty that is validated by society; appropriate and applicable conventions when confronted with difficult situations; managerial involvement in and awareness of ethical issues; a supportive ethics program that is wholeheartedly supported by top management; and staff involvement. (6).
.
.
Defining Ethics - Not a Case of Black and White.
.
.
These concepts represent a complete quest toward ethical decision-making. No one element can create or sustain ethical management and weakness in one element could undermine the whole effort. It can be easily argued that diversity is truly key to corporate social responsibility. However, not all businesses are managed in such a manner. (7).
.
.
With the ever-changing workforce, it is imperative that companies open themselves up to reorganization that previously had not existed. Such modifications include the continued application of ethical and moral decision-making processes. These changes are not only representative of on-going change they are also indicative of a more compassionate view towards all components of the business world. Distinguishing these moral and ethical actions requires that a determination if the actions are right or wrong is based solely upon existing social norms.
