(Teenagers themselves 38) And parents ask "I don't understand where did my child learn this from, is it my fault?" No its not your fault but their is a way for parents to sit and communicate with their teenager. Teens open up more and share more facts and situations they are going trough with their parents when they have a good relationship with them(Conger 5). .
Programs on TV are totally attracting the adolescent crowd. All you have to do is turn a TV on and see for themselves.(The Infl. 1) Sex movies are all over television, its not even safe to let you r children watch TV because the content of these film are outrageous.(Rice 15) A teen can't even go see a movie about teens in high school with out involving some form of peer pressure in it. Or even look in a magazine with out seeing some consumer trying to get buyers with their so called beauty supplies. If you had it the "sex appeal," you were in, if you didn't have it you were out. This topic is generally speaking about cliques (Rice 14).
Beauty and Cosmetic industries have made billions of dollars by encouraging this emulation of agelessness (Rice 2).
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Also another peer pressure that advertisers use is fashion. Fashion is a big role in Adolescent's lives. The styles today are eye grabbers and have become very expensive. Parents are faced with the teens wanting these new fashions. thats another way companies get money from teens. They advertise their clothes and basically are saying "Do you want to look hip or do you want to fit in, well buy are product then." And the same answer comes out almost 90% of teens, "Every one has them and there in style." Obtaining the right color, the right manufacturer's label, the right "look" becomes. all-im-portant in gaining peer approval(Kaplan 45).
ll over magazines such as Teen People, Seventeen, YM(Young and Modern), Teen, ads are placed all over with hair products, clothes, shoes, and the biggest make-up.
