In order to gain more market share in global economy and highly competitive market, partnership is one of aspects that have been highly considered. The Boeing Company is operating globally and has offices and operational fields all over the world. .
There are so many countries participating in providing parts, services, parts manufacturing, technical support and advice for Boeing final products. Airlines are among the most valuable consultant firms for Boeing success. They have been profoundly participated in early stages of design and developments of the Boeing latest products. .
In order to compete effectively in the modern global economy, it is inevitable to transfer jobs overseas at prospect of gaining sales. Boeing provides jobs at different countries, and airlines at these countries purchase Boeing airplanes. The Boeing Company has offices in China, South Africa, Russia, and a number of other countries around the world. The teams of marketing who are in dialogue with the potential customers consist of technical experts as well as business, sales and marketing specialists.
The Boeing Company's products are very sophisticated machines; consequently marketing is a challenging task. It takes years of efforts to fulfill and conduct a transaction. .
Multiple airlines have offices within the Boeing Company to closely observe the process and development of their orders in different stages of manufacturing. This is an attempt of marketing department to boost the sales and encourage the customers for their participation and involvement in the final product.
The Boeing is doing business in the conditions of oligopoly, even duopoly, to be exact, market. The major competitor Airbus gained a lot of strength and received numerous orders in recent years. At the same time Boeing is loosing customers and their orders. To get back on track Boeing has to go through dramatic changes of the company structure and business mentality.
