1. Globalization, Honda and Hyundai
According to Hyundai's CEO Mong-Koo Chung (Hyundai 2014), Hyundai will turn their "effort towards the underprivileged in other parts of the world to fulfill their duty as a true global corporate citizen". ... As another top automotive company in the global market, Honda's mission is to maintain a global viewpoint by supplying products of the highest quality at a reasonable price for worldwide customer satisfaction" (Honda 2014). ... Honda pursues the diversification strategy to help them stay competitive in the global market. This strategy allows Honda to keep track th...
- Word Count: 2556
- Approx Pages: 10
- Has Bibliography
- Grade Level: Undergraduate