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External and Internal Factors of Dell


            External and Internal Factors of Dell .
             Dell Computer Corporation is the world's leading direct computer systems company and a premier supplier of technology for the Internet Infrastructure. Dell was founded in 1984 on a simple concept: by selling directly to customers, Dell could best understand their needs, and efficiently provide the most effective computing solutions to meet those needs. Dell is headquartered in Round Rock, Texas, near Austin. The corporation revenue for the last four quarters totaled $25.3 billion. Today, Dell is ranked No. 2 and one of the fastest growing computer companies worldwide, with more than 36,500 employees around the globe. The company ranks No. 1 in the United States, where it is a leading supplier of PCs to business customers, government agencies, educational institutions and consumers. Dell's management has played a key role in its success (Diaz, 2003).
             Our team looked at Dell's mission statement and found that Dell and its management team is focused on rapid change, globalization, technology, e-business, innovation, diversity, and ethics. .
             Rapid Change.
             Managers today make business decisions based on their company's goals, objectives and action plans. Rapid change in the telecommunications and technology industries are one of the fastest growing markets in the world today. This market is growing at a rate of fifteen percent a year and today's manager needs to keep on top of this constantly changing technology and trends. The equipment they buy must also keep up with this demand. Dell and their managers adapt to these changes quickly. Whether it is new computers, storage space or technology, management is always on top of the challenge ensuring Dell remains one of the industry leaders. Dell's management does this by keeping abreast of their customer's wants and needs whether it is a person using a home computer or a corporate professional (M. Watt, 2002).


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