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Business managemenT

            Planning is dealing with long term goals. You have to plan ahead to run a successful business. Uncertainty is when the environment is considered unpredictable.(148 Book) It's asking your self a question. Could I pass this class? Your are uncertain whether your going to or not. Then it goes to the next level. This level is the effect of uncertainty. It is when things change without uncertainty. Things will just change without knowing. An example of this is when you know if you don't pass this class you would not to graduate. .
             The approach to uncertainty is these words. Defender are expert at producing and selling narrowly defined products and services. A good example of this is Harley Davidson Motorcycles. They were focused on one product and did not do anything else. The prospectors focus in developing new products or services. (149) It is basically saying that your selling more than one thing. A very good example is Rubbermaid. There are advantage and disadvantage to that. An advantage is never lose if one product doesn't sell you will always have one that does. The this is analyzers the let other companies come out with something they copy it and try to make it better. An advantage to that is less money spent on research and development. Disadvantage they are not the original creators of the product. The final thing is reactor. Make adjustments only when forced. They wait crisis. Advantage is it saves money6 if there was no problem.
             Smart goals is one that is specific, measurable, attainable, results-oriented, and has target dates. Specific is specific terms not vague. (155) Make it good goal. Example is when your are saying when you get done with school exact years. Not just I get done. WHEN? The second is measurable. Measurable is a way to measure that goals are being done in a certain time period. The third is attainable. Attainable is realistic goals. What things can be done. It easy saying all the trains will arrive one time.


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