I have been allocated the task to analyse the case study on Carl Zeiss a leading optic lens industry. My aim is to express my understanding and knowledge of operations management processes that create or provide goods and services. As companies are rapidly growing there is an increase of competitiveness against time, cost and services. So Management Operations is vital for any competing businesses. I would be portraying my findings and understandings through explaining the position and the status of which the company holds today. I would complete the task set to me by researching and carrying out fact finding techniques related to Carl Zeiss company by visiting the relevant websites related to the company an its methods of operations management. Also I would be gaining further more understanding and references from books on Operations Management. By doing so I would touch upon the topics of what relevant performance objectives are being used to determine the company's effectiveness in support of its competitive strategy aswell as addressing the major operations challenges that Carl Zeiss are to face by globalising their industry. This would lead to gaining information on the company's performances and its operations management tactics. .
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In the market perspective: Five performance objective.
By using the recommended essential reading text Operations Management 3rd edition by, Slack. N, Chambers. S and Johnstons. R.
From the book I have taken its explanations of the market perspective performance objectives. The development of performance objectives are set to achieve customer's satisfaction which consists of five objectives such as: Cost, quality, speed, dependability and flexibility. .
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The consumer's effects on Performance objectives.
Cost is taking into consideration the value of money, being more economical, pricing products low. Quality emphasises on customer's satisfaction, continuous improvements, minimal errors and mistakes.
