1. Communication: From Caves to Cyberspace
The term "yellow journalism " is named after the yellow ink used to color a comic character called the "yellow kid " created by Richard F. Outcault of Pulitzer and Hearst, dressed in yellow baby gowns fighting over the war that they had fought in in 1898. The cartoon was originally printed in the New York World but later moved to Heart's Journal American (Kovarik 65). The term "Yellow kid " continuously showed up in their newspaper articles to draw attention, and sell more newspapers. Also, using the term "Yellow kid helped persuade public opinion on significant issues that were taking...
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