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Strategic Planning and Big Data

            I would recommend that Home Appliances modifies its strategic design to ensure that it is better suited for the adoption of "big data." I would recommend moving to a Matrix structure so there is increased coordination amongst the different divisions. The matrix structure will also help the divisions maintain some of their autonomy by having the dual reporting structure. It is inevitable for IT to play a significant role in the new organization but the divisions can work with IT to ensure that their interests are being effectively met the IT function. I understand that the dual reporting structure will cause some tension for the employees in that division, as they will now have a new external stakeholder to report to. .
             There might be some confusion in terms of the authority and direction in the beginning but once the division comes up the learning curve under capable divisional and IT managers, they will be more effective than they could be operating in silos. In fact, the divisions can't operate in silos anymore as the products they are selling will be connected under the big data umbrella and there is a sense of eventuality in terms of transitioning to a matrix structure for efficient operations under new business norms. I would make the case for the transition to the matrix structure by referencing the market needs, the customer of the future will look for his appliances (Kitchen or Washer dryer) to operate without his inputs by learn his/her usage patterns, and will expect services for his home appliances in general. So the companies are selling a service (uninterrupted, self-learning home operations) instead of separate products. .
             From a political perspective, I would recommend that the company moves some of its successful leaders from the separate divisions into the IT function to help ensure that the necessary levels of coordination for the development of the big data platform are achieved.


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