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Fashion in the consumer world

             Life in a consumer culture is filled with many influences. During a lifetime, there are many day-to-day influences that affect who we are and who we become. We make choices everyday that determine how our life goes. Something as simple as how we dress can impact our future. What we wear can determine the outcome of our lives. The friendships that I have developed are affected by the clothing that I purchase and wear. With fashion, the consumer culture of involving how we pick and choose our clothing can determine who our friends are. My friends and I all seem to prefer an athletic fashion. My sports clothes define who I am and I look for it in others that I can be a friend with. Consumerism helps influence how we see our relationships with others and how we see ourselves. I feel I am judged and do judge others by how they dress.
             A relationship that is affected by consumer culture is the relationship I have with my friends. The friends that I have now are the people I have many similarities with, especially fashion or the lack of it. Ever since I started my career in sports, I found that the people I enjoy spending time with are my teammates. We wear the same clothes and also act a certain way. The way we dress sometimes makes people think that we are trashy and don't care what we look like but that's not it. We prefer to go out in "sports fashion" like Adidas sandals and a tee shirt instead of a designer brand name skirt and trendy shoes because the way we dress is comfortable to us. My friends and I are all about each other and no one else. We are very stubborn and don't like to include anyone outside of our click. This is only because we only relate to one another and don't like to separate from the group.
             People base their friendships on material things, what each has would appeal to the other. I would not be comfortable with a person who wears expensive and showy outfits.


Essays Related to Fashion in the consumer world

1. Fashion Magazines and Advertisements

The fashion world is built around the fabrications of beauty because advertisements in fashion magazines try to paint a picture of what they believe beauty is. ... Fashion ads inability to be diverse can cause a disconnect between the consumer and the product. ... Exclusion in the fashion world can lead to separation in the real world. ... In addition to this, if diversity is not shown, fashion ads will dissuade diverse consumers from grouping together destroying the purpose of fashion being a common interest. ... The more different people that enter the fashion world the less different it wi...

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2. Sustainability in the Fashion Industry

Yet, as society's needs and wants have developed, the fashion industry has evolved to meet the requirements of its consumers. ... Currently, this industry works under an extremely energy inefficient regimen because consumers and countries haven't applied the necessary pressure the create change. ... "(Ethical Fashion Forum). ... Even worse, after this whole energy costly process is complete, fast fashion obsessed society dictates that consumers must throw away their clothes and engage with this process again with entirely new products. ... To empower the consumers to choose s...

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3. Advertising and Consumerism

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4. The Indian Apparel Industry

Cotton, silk and denim from India are highly popular abroad and with the upsurge in Indian design talent, Indian apparel has also found success in the fashion centers of the world. ... The worldwide consumers are accepting the apparel fashion products produced in India. ... The Apparel Industry in India (AII) is one of the leading apparel industries in the world. ... India is one of the largest producers of fibre in the world. ... With the change in lifestyle, increase in per capita income and urbanization of the Indian consumers, the attitude of spending money on fashion related articles such...

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5. Expository Essay - Consumerism

This concept was based on the times after World War II and it was all planned by the government and corporations to develop the economy (Leonard, 2007). ... Although in first world countries consumerism is more intense, they use more renewable or environment friendly products or sources but if there was not a concept named "consumerism ", we would not need renewable resources anyway. ... An example for this can be the fashion industry. Fashion can be related to consumerism and economy because the advertisements or television commercials that we see every day in our lives are created to encour...

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6. Fashion in popular culture

Fashion is widespread within global popular culture, but its development happens in different places around the world. ... The consumption of fashion is done around the world on many different levels. ... In the world today, fashion is everywhere. ... This constant change is largely influenced by surrounding attitudes, environment, culture, fashions growing exposure to the world and its consumers. ... Media is the driving force of fashion, creating a sense of desire for consumers thus also creating a social net revolving around fashion. ...

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7. Notes on Consumerism

The spread of consumerism socially and geographically is one of the most significant and important developments in world history over the past two or three centuries (Stearns, 2011). ... Keeping up with the latest clothing fashions was hard and massive markets for second-hand clothing and goods were developed for people who had consumerist urges but not quite enough money to be able to buy everything they wanted. ... Consumerism gives power to the consumer. ... There is also still a need for consumer protection groups that have proven influence over the commercial world on a customer's be...

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8. The Psychology of Fashion

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9. Samsung Brand Audit

This audit provides us with a snapshot brand picture of Samsung mobile and how consumers conceptualise it to be. ... The research undertaken revealed different results for sub-components of Consumer based brand equity for the Brand; Samsung Mobile. ... The elliptical logo shape symbolises the world moving through space, conveying a distinctive image of innovation and change. The first letter, "S", and the last letter, "G," partially break out of the oval to connect the interior with the exterior, show Samsung's desire to be one with the world and to serve society as a whole. ...

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