Standards of Beauty in South Korea

            
            
             Beauty was once considered a feature and a form of power but it has become a form of cruelty due to the society's beauty standard, leaving women continuously working on becoming attractive. For the current generation, a natural idea of an "unattractive woman" is that, a quality in her outward appearance of ugliness is obvious because these women are selfish to the people around them in order to make themselves feel better, ex; pointing out another woman flaw, such as pimples, eyes size, big forehead, etc. Their biased idea of love makes it hard for people to love them without anger or resentment at some point and the calculated ways of her personality restrains herself to her mind, sinking herself in her unspeakable thoughts and selfish actions. This social attitude are mostly evident among South Korean women who have become extremely concerned with artificial appearance while forgetting that society doesn't have the right to control them. .
             There was a time when people used to believe that "it's what's on the inside that counts" , meaning, a person's personality was more important than her physical looks. However, the harsh reality is that no man will turn his head to gaze at an unappealing woman. Today, being an unattractive women is a serious subject because of the social discrimination. A review in 1994 has stated that unattractive women earn five to 10 percent less than those considered attractive or beautiful. ( Kershaw, Sarah) Similarly, A 1972 research has shown that attractive people are preferred over, and believed to possess more positive traits and characteristics than, unattractive people, ex; Beautiful women have been considered intelligent, sexier, trustworthy and more partners, making us assume that unattractive women are less trustworthy and less intelligent. Adults, young children, and even infants prefer attractive to unattractive individuals.