He goes on with fear to what he is trying to elevate, with the famous quote"the only thing we have to fear is fear itself" . If people are afraid, they will not be able to put into action their efforts to fix the economic problems the economy is facing. By more or less telling the country not to be afraid, and then the problems will be fixed because they can go into action, he is establishing his moral authority. The people of the country would have felt reassured when the president says that the challenges ahead may not be as difficult as they appear and that they can overcome them. The fear that Roosevelt is recognizing is a very powerful emotion. The emotion of fear can cause people to behave badly, not act out their plans, and even prevent them from being able to solve a problem. FDR uses fear, and this famous quote, to positively motivate the people of America. He wants the people to remain hopeful, to be hopeful, instead of the alternative of giving up. If we become too afraid then we begin to let others control us, and we hide from our own thoughts and our own ideas; thus allowing others control our lives. Through realizing this, Roosevelt inspired the people of the United States of America to respond to this difficult situation that they were all facing, and to not let their fears keep them from reacting, which appealed to the listeners' emotions. He recognizes the problems the country is facing and says that he will face these problems with the people, too.
Furthermore, Franklin D. Roosevelt put himself in the same category as the people. He says, "In such a spirit on my part and on yours we face our common difficulties" and uses "us." He places himself and the rest of the country on the same level; the problem of the Great Depression is common between the citizens of the United States of America and the president. Presenting the problems as "common difficulties" establishes credibility for Roosevelt.