Franklin Delano Roosevelt was the 32nd president of the United States. During 1932, Roosevelt campaigned against Hoover. In 1933, when Franklin D. Roosevelt presented his first inaugural address, the financial devastation of the Great Depression had reached its peak. This was a time of hardship and struggle, and the inaugural address was presented with power. The message that Roosevelt was presenting, was directed towards the citizens of the United States.The purpose of the address was to inform American citizens of the problems the country faced and how he planned to solved them. He established his expertise and authority, appealed to the people of his country's emotions, and used arguments and evidence that make this address so significant, in such a critical time. Roosevelt's speech had such an impact, at such an important time for many reasons including addressing confidence, addressing fear, presenting himself as one of the people, and his uses of allusion, amplification, and anaphora. .
Roosevelt captures the audience by explaining the importance of confidence. Stated from his speech, "Small wonder that confidence languishes, for it thrives only on honesty, on honor, on the sacredness of obligations, on faithful protection, on unselfish performance; without them it cannot live." Here, Roosevelt claims and emphasizes that you cannot be confident unless you are honest and committed to the cause that you are dedicating yourself too. By saying this, he is inferring that he has all the qualities that make up such confidence. Through Emphasizing confidence, he is restoring a feeling that was probably missing from many Americans at this time. FDR delivered his speech with a very optimistic attitude about the idea of confidence, which brought the citizens to a higher level of hope about coming out down from this peak of depression they were in.
With confidence came the idea of being afraid.