The origins of Cadbury Schweppes go back more than 200 years. Jacob Schweppe perfected his process for manufacturing mineral water in Geneva, Switzerland in 1783; John Cadbury first started selling tea and coffee in 1824 in Birmingham in the UK. Cocoa and chocolate, initially sidelines, became the main business within a few years.
Cadbury Schweppes plc was created through the merger of these two great British household names in 1969. Since then the business has expanded world-wide through a program of organic and acquisition led growth. .
While confectionery and soft drinks remained the core of the business, the group also expanded into related food categories such as hot beverages and biscuits and also into health and hygiene.
In the mid-1980s the group took the decision to focus on its core international confectionery and soft drinks businesses. The Beverages & Foods and Health & Hygiene operations were sold during 1985 and 1986.
During the 1980's and the early 1990's, the soft drink and confectionery brand portfolio was strengthened and extended through the acquisition of a number of key brands, notably Mott's (1982), Canada Dry (1986), Trebor (1989), Bassett's (1989), Dr Pepper and Seven Up (1995) and in 2000, Snapple and Hollywood. .
In 1999, Cadbury Schweppes disposed of its soft drinks brands in around 160 countries. Our beverages interests are now concentrated on North America, Europe and Australia.
In 2001 the major acquisition was Orangina in France, bringing them to the No.2 position in that soft drinks market.
Mission Statement.
As a major global beverage and confectionery company, we are dedicated to the manufacturing, marketing and distribution of our branded products around the world.
Strengths.
The Cadbury Schweppes Group has undergone major changes during its development and since 1984 its structure has been based on its two business streams of beverages and confectionery.
One of the strengths that Cadbury Schweppes has is their brand name such as Dr.
