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Copright Law Topics


            I am currently working as an employee for a large design firm in New York. The company is run by a man by the name of Chris Stevenson. The company designs and develops websites and interactive cd's that promote the client as well as educate the consumer. Currently we are in the process of developing a new website for Toys R Us.
             The first issue our company had to deal with was the issue of copyright infringement on all of the new graphics added to the site. We had an outside photographer come in specifically to go into Toys R Us and take various pictures of the store, some of it's employees and several toys and games out on the shelves. In order to be able to even obtain pictures of any of these things we must have the permission from the store, the consent of any employee that is photographed, as well as the permissions from the manufacturer's of any of the toys and games that are photographed. .
             The main concerns with these graphics is that without the permission from Toys R Us, any employee photographed and toy manufacturers of the photographed toys and games, this site would not be able to be completed. However, once we have decided to use these photographs within the site, then we must register a copyright to each one. By doing this, it protects our company not only from being sued for infringement due to redistribution of a copyrighted product but also from other people infringing on the work that was obtained for our site that we as a company will have exclusive rights to.
             If there were to be any question about the copyrights of anything going onto the site, our company could refer to the U.S Copyright Office online at www.loc.gov/copyright in order to check and make sure the products are registered and registered correctly. Also the company may want to check the site if they were to simply do a quick check to see if they will actually need any permission's or have any restrictions when adding a new photograph or graphic to the website.


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