A nation's identity is formed and sustained by the culture of its people. In Canada, the most influential form of cultural exposure is through television. By establishing a strong public broadcasting system, Canada is able to differentiate itself from other countries. .
Public television provides access for all, the representation of diverse social interests, provisions for minorities, a commitment to the education of the public, and an emphasis on quality programming as opposed to ratings. Also, it is the only broadcasting entity whose mission is to serve the well being of our community. For this alone, it can have an enormous impact.
Public broadcasting imparts a sense of identity and roots. Local stations are usually situated to portray local history and provide a platform for local artists who can entertain, educate and celebrate the rich diversity of our communities. The less support we have for this public outlet, the deeper the holes in Canada's cultural fabric. This will make it more difficult for Canadians to communicate with one another and express their talent, ideas and creativity.
Additionally, public TV is the only television service whose goal is to create citizens, not consumers. To do this, we have to accept a more active role in the community, be willing to act as an incentive for change, and make a conscious effort to include more of the people who are underrepresented on television. Communities need support in building bridges, solving problems and having a forum for the underrepresented to be heard. Therefore, to ensure that the needs of all groups in society are served, we need a powerful source for public broadcasting.
Furthermore, as education falters, the environment is put at risk. The number of homeless continues to grow, the hungry line up at food banks, and the immigration rates increase. The need for strong public broadcasting is great. Not only are these issues that concern the nation as a whole, but also they are issues that effect our society at a local level.