The study was predominantly conduced to test the stroop hypothesis that the meaning of colour words interfere with the colour of words when they are written in different ink colour for the text meaning. The research was conducted on a small sample of college students and a related measure design was used. The procedure involved the participants naming the colour of words in control condition where the word meaning was not an ink colour. Conversely, they were then recorded in the stroop condition where they had to name the ink colour of the colour meaning words. The results empathically showed that the sample found it significantly more difficult to say the ink colours in the stroop condition than in the control condition. The researcher maintains with a high level of validity that the results are consistent and are able to be used for generalisation purpose even although the sample was extremely small. .
1.0 Research.
The research was carried into a branch of cognitive psychology relating to attention. In order for psychologists to study automatized behaviours they tend to put participants in situations where an automatized behaviour is in conflict with a desired one. This allows them to study and test particular characteristics of automatized behaviours by noting their influence on other easily measured behaviours. Experiments similarly categorised or related to this type of study explore the stroop effect theory that was discovered by J. Ridley Stroop in the 1930s. Stroop (1935) noticed that individuals when asked to name colours of words were considerable slower in their completion time when the words were other colour names. For example, it was more difficult for his observers to recognise the colour of red when it was spelled as blue. In his studies he advised his participants to discard paying attention to any words; instead they were principally to report on the colour of the word.