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Joseph Pulitzer V. William Randolph Hearst

 

The largest circulation war with another paper was against William Randolph Hearst and his New York Morning Journal.
             William Randolph Hearst was born in California in 1863, to a self-made multi-millionaire miner and rancher. His millionaire father, George Hearst, received the newspaper titled the San Francisco Examiner after winning a gambling bet, and he gave the paper to William. After taking over that paper, William soon acquired the New York Morning Journal (Hearst). "He successfully imitated Pulitzer's news strategy and carried it even farther undercut Pulitzer's newsstand prices raided Pulitzer's staff with unheard-of salary offers- (Bates 76). Heart took on Pulitzer, using the same sensationalist fabrication of stories, but also played much dirtier. Heart offered the Morning Journal for half the price of Pulitzer's World, and bought out Pulitzer's entire staff, save one secretary, who remained loyal to Pulitzer. .
             I feel that the honor of working for Pulitzer would be much greater than the honor felt in working for Hearst. The main reason for this is that Pulitzer was a man who did have morals and ideals. "Pulitzer was an idealist who earnestly believed "despite his history of excesses "in newspaper accuracy and fairness- (Bates 78). Contrarily, Hearst has been labeled as "an ambitious, shallow opportunist who lacked many meaningful personal convictions- (Robinson 254). It can be derived that Pulitzer developed sensationalism because he knew it would sell, he did care about profit. Yet he still retained morals, while Hearst had no morals to begin with. This makes me believe that Pulitzer is the better of the two men. I would rather work for a man with a belief in newspaper "accuracy and fairness- than a man who "lacked many meaningful personal convictions."".
             Joseph Pulitzer worked to change things he disagreed with. "Pulitzer probably did more good than bad for his country- (Bates 79), working to change corrupt politics and shady business practices, working toward social reform and a "clean government- (Bates 79).


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