Globalization has only now clearly marked its presence and effects because the Internet has allowed any average person to log on and discover mountains of information from local news to international crises. In laymen's terms, the world now recognizes globalization because it has been extremely "globalized". The Internet has allowed this, yet it is globalizations offspring. "Globalization means the spread of free-market capitalism to virtually every country in the world, (Thomas L. Friedman)." It is to this end, that many countries (more specifically, private companies) struggle to survive in the broad spectrum of economic prosperity. Of course, it is because of these nation's endeavors that many have been alarmed and have thus chosen to speak out against globalization (such as the protestors of the IMF and other international organizations that according to them violate certain rights in the name of economic prosperity). .
Nations who seemingly cannot afford to be displaced are seeking forms of modernization to keep up with the global market, such as China. "In response to the accelerating trend towards economic globalization, the surging technological revolution and the world development trend, we will vigorously implement the strategies of restructuring China's economy, developing the western areas, rejuvenating the nation through science and education and seeking a sustainable development, (Premier Zhu Rongji)." It is this that continues to spread the inviting fire of globalization, the constant competition of nations who do not judge their economic issues with a moral or intellectual viewpoint, but instead for the sake of economic advancement. China, in its position as a world power, cannot sit idle as the rest of the world upgrades and updates into a faster and stronger market, but rather it too must now opt to renovate its antiquated ways of marketing. The mentality China holds, as do!.