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Attitudes and the strategies for changing attitudes towards

 

            The purpose of this study is to determine when attitude formulation occurs and whether or not an individuals attitude to netball can be changed. This topic is of particular relevance as it will enables teachers/coaches to learn and understand how to promote positive attitudes towards both netball and sport in general to all pupils, which will then set the foundations for a positive attitude towards netball and sport that will last a lifetime. It is also important for the realisation of attitudes and allows for further research such as cross cultural differences to be carried out.
             Triandis (1971) described attitudes as "Ideas charged with emotion (positive or negative) which predisposes a class of actions to a particular social situation." This refers to a persons own thoughts and ideas provoking a certain behaviour when we are placed in different situations. .
             .
             A positive attitude has been described by Mann (1973) simply as "an admiration and liking for a particular activity or event." At the other end of the scale is negative attitudes described by Calder wood (1996) as "an attitude that reflects upon unpleasant experiences or failures which then condition the way we view similar situations.".
             Smoll and Schutz (1982) claimed "positive attitudes towards sport and PE often come about by encouragement from others, opportunities to continue participation, and having some success from participating." Woods (1996) conducted research into attitudes towards physical education and exercise in general. Although finding no submerging pattern in pupils attitudes towards exercise and P.E. Woods did continue to explore the reasons for attitude formulation and suggested; "Many people have negative attitudes, this can be for a number of reasons which may include finding exercise frustrating or boring, being discouraged by others, and the person may have a negative physical self-concept.".
             Many psychologists have conducted research into given the existence of a particular attitude (negative) how it can be changed into a positive attitude.


Essays Related to Attitudes and the strategies for changing attitudes towards

1. Attitudes and mergers

The paper will talk about potential attitude issues that may arise from the merger and how to motivate the employees to have a positive outlook on the change. ... This will create an overall better attitude towards the merger and the companies involved. ... Results from these two activities will give the company a final guide on how the employees are accepting the merger and their attitudes towards the new management in the company. ... The strategy of the company is to build trust with the employees so that they are at ease with the acquisition. ... By using the tool of organizational beha...

  • Word Count: 1725
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2. Attitudes And Intentions, Dealing With The Consumer

Attitudes and Intentions, Dealing with the Consumer Attitudes and intentions have always been a major part of the marketers" research. ... Although the dominant approach to attitudes has changed over the years, nearly all definitions of attitude have one thing in common: they all refer to a person's overall evaluation of a concept. ... For example, if a person's feelings towards an institution of higher learning are unfavorable, the attitude is generally not too good towards that institution. ... Consumers can have attitudes toward various physical and social objects including p...

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3. Predicting the Effectiveness of Different Strategies of Adve

Substantive variation implies changing the product arguments while the cosmetic features of the ad remain the same. ... What the research was able to discover is that the "cosmetic variation strategy had greater impact on attitudes when motivation to process the ad was low and the substantive variation strategy was influential when motivation to process the ad was high." ... "Cosmetic and substantive variation strategies provide exposure to different stimuli across repetition of messages." ... Attitudes were only measured after the advertisements had been viewed. ... If attitudes perhaps...

  • Word Count: 552
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4. Always be positive

We ofthe feel like we can't help feeling crabby,but mood swings can be reversed.We can control our moods.Think aboutthat fro a second.There are so many things wew can't control ,forces we are powerless to change because so much of life is unpredictable.We can't control the weather.We can't control the world economy and the national debt and so many things that are a part of our lives. But we can control our moods.A mood is simply a reflection of our attitude and we certainly can change our attitude. The strategy is really no different than the one we use in trying to lo...

  • Word Count: 482
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5. Marketing Plan

We predict that swimmers who have used Turbo products will have a significantly better attitude towards Turbo products in terms of quality, affordability, and "speed" perceptions, compared to swimmers who had never used Turbo products. We also predict that high school swimmers will have the most negative attitude towards Turbo swimwear, since they want "fast" suits worn by elite swimmers. ... Turbo management now wonders whether or not there is a significant difference in consumer attitudes towards Turbo products between those people who have actually used Turbo swimwear and those who have onl...

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6. Advertising Strategy - Dove Brand Products

Dove has capitalised on the increase in overall attitude towards web advertising. ... Based on Brand Pyramid model, which was originally created in in the mid-1990s by Millward Brown, a global marketing research and consulting firm, Dove currently ranks towards the top of the pyramid, with increased loyalty and high levels of revenue potential. ... Unilever should change the position of Axe. ... Its advertising strategy has been carefully and strategically planned to continually reach out to and engage consumers, using a variety of mediums. ... An increase in reach or frequency to may not nec...

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7. Gender Bias in Irish schools

We enter this world amidst a barrage of alternating and varied attitudes towards gender, we are labeled immediately from day one and we are treated differently depending on our sex. Walum (1977) carried out a study of parental attitudes towards male and female babies. ... These types of influences have an impact on later attitudes towards extra-curricular activities and subject choice and are always propelled and intensified by a school setting, school curricula and teacher attitudes. ... In co-educational settings at least the subject offer would have to cater for both sexes, leaving more of ...

  • Word Count: 3506
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8. Sports Participation for Disabled Young People

Amongst physical activities, sports, aerobics, running, or gym work, are areas towards which efforts are directed for increasing the activity levels of the population (Allender et al. 2006, p. 827). ... Psychological barriers refer to opinions, attitudes, and perceptions that prevent participation in sport and include personal perceptions and attitudes of others serving as barriers to participation. ... Thus, some barriers exist because of social stereotypes and discriminatory attitudes. ... The medical model focuses on the prevention of the occurrence of impairment in the first place, whi...

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9. IN BED

It is the fact that she appreciates her migraines, She uses them to flush out her tempers, attitudes and wrong doings that occur in her average week. ... , causing a change in mood, and that a drug called methysergide can help if used as a preventive drug and not as a reactive drug, if taken ahead of time. ... Writing Strategy--The strategy she used was to talk directly to us. ... The tone of her essay was one of frustration in the beginning and then relief towards the end. ... In the process of informing I think she also convinced herself with her conclusion that these migraines were ...

  • Word Count: 571
  • Approx Pages: 2
  • Grade Level: High School