Over 89 million viewers witnessed Sunday's Super Bowl that aired on CBS, which is famous for outrageously priced commercials and star studded pre-game and halftime shows.
In the past years, post Super Bowl talk was mostly about the great plays of the day and which commercials were the best, yet this year it was the halftime show getting all the attention. While the music industry is known for using sex appeal to draw in fans, Sunday's halftime show crossed the line, to just plain sleazy.
As if headliners, Janet Jackson and Justin Timberlake's sexually charged moves to Rock Your Body was not bad enough, we were all exposed to Jackson's bare breast. While the performers have apologized for the "wardrobe malfunction," we as Americans have to ask, "When is enough, enough?".
The Super Bowl is an American football tradition that is celebrated by fans young and old. There is no need for such distasteful acts during this all-American family affair, or any other network programming for that matter.
No wonder children are growing up faster than ever, just look at their celebrity role models actions. From Brittany Spears and Madonna's controversial kiss, to Paris Hilton's Internet sex video and now Jackson and Timberlake's steamy halftime show; celebrities are making sex very public. Now is the time for American television viewers draw the line on what we are willing to watch on our network stations.
While CBS and MTV, who produced the show, both issued apologies, the Federal Communication Commission (FCC) has launched an investigation of Sunday's broadcast. We feel Michael Powel, FCC Chairman, said it best, calling the halftime show a "classless, crass, and deplorable stunt.".
Maybe after this very negatively publicized event the industry will step back and realize they have taken things to far. Where progress is generally a good thing, the sexual progression of the entertainment industry is not.