Ecotourism is ecologically sustainable tourism with a primary focus on experiencing natural areas that fosters environmental and cultural understanding, appreciation and conservation".
Ecotourism is widely recognized as the fastest growing segment of the tourism industry. It purports to raise ecological awareness while conserving the natural environment. However, in practice, its impacts are broader and often deleterious. .
Ecotourism plays a particularly important role because it can create jobs in remote regions that historically have benefited less from economic development programs than have more populous areas. Even a small number of jobs may be significant in communities where populations are low and alternatives are few.
Ecotourism is important, in terms of promoting the understanding and appreciation of the environment and the ecosystem, which is one of its aims. Other aims of ecotourism include, to provide positive experiences for both visitors and hosts, to use the environment and the ecosystem as a tourist attraction but in a way that will have minimal impact on the environment so as to be able to have a sustainable natural capital. .
Ecotourism or ecologically sustainable tourism is a very delicate form of tourism that deals with nature and the environment, however, it is not just as simple as slapping up solar panels, building and windmill and making tourists drink rainwater, it is much more complicated and required a lot of planning. One of the aims ecotourism is to use the environment as a tourist attraction, but in a way that will have minimal impact on the environment. However, this is no easy task, because the problem with ecotourism as with anything, environmental issue is balance. The fact is that, to have a perfect result for the environment is when no one goes to a pristine area, therefore the old tourism adage "never change the reason people originally came to visit the area", technically means no tourist.