The XBOX Game Industry

            
            
            
            
            
             XBOX 360 – the XBOX 360 has many different features but the ones that stand out most and is most used by its users has to be the FACEBOOK APP and SKY PLAYER. This is basically internet usage and Facebook users can surf there profiles via the Xbox 360. If you want to watch a live football game from your console, sky player is always available and this is what makes XBOX 360 so successful. These features are why Xbox 360 is bought a lot of the time and makes it a booming industry.
             Product Life Cycle.
             XBOX 360 is in the maturity life cycle because the sales are stable and they continue to advertise. The reason for this is because they have been selling the Xbox 360 for many years now and it's far from decline and has surpassed the growth life cycle. 67.2 million Units of XBOX 360s have been sold worldwide so it's in a stable condition and differently is in the growth section. .
             Product Range.
             Xbox has a range of different devices. If the XBOX 360 doesn't do too well in the market, they've always got the first XBOX ever sold to back it up seeing as its one of the world's most successful consoles as it sold 24 million worldwide in 2006. That beats the PlayStation 2 consoles record which makes it the most successful console in the 21st century. It also has the new XBOX Kinect which is selling rapidly and is looking to be the most sold games console to date. .
             Place.
             Manufacturer - Is the person who makes the product or service. .
             Wholesaler - Buys in large quantities (bulk) from the .
             Manufacturer and resells the goods in smaller quantities to retailers.
             Agent - Provide a link between sellers and buyers. They are not employed by the company but sell the products or services for a Commission.
             Retailer - Breaks the quantities of goods into units and then sells them on to consumers. .
             Consumer - Is the final person in the channel of distribution. .
             XBOX 360.
             There isn't an actual XBOX store where you can directly buy their product from so XBOX go through the process where they manufacture the goods and send it to the wholesalers and then the wholesalers then send it off to the retailers who then sell it to the consumer.