People are surrounded by subliminal messages wherever they go, either through advertisements, television shows, movies, or toys. They often question their beauty, their intelligence, and for men their masculinity. Everyday, throughout the world there are new discoveries of cultural artifacts that contain important historical information. Yet, these artifacts that surround people daily, symbolize important morals and values that play an essential part in people's everyday life. Movies, televised shows, advertisements, toys, and dolls all have significant meanings that exemplify societies' view of masculinity. Men in Wrestle Mania use their physical attributes and language in order to assert their dominance over each other. Wrestle Mania Corporation presents the idea that men should be aggressors, leaders, dominators, and have a strong physical build through several of its artifacts.
Men today are held to a certain standard of appearance and skills that acknowledge if they meet the requirements of being a man in today's society. The television series, Wrestle Mania, display men that posses physical characteristics of big muscles, tall figures, and speak with a harsh tone in order to portray their higher being against their opponent. Such cultural artifact can be described as an indicator of true manliness. The TV series, display men who are powerful, who posses true traits of masculinity. For example, the Rock, is a strong and well known wrestler in the series, who defeat his opponents through the use of his brute force, intimidation, and language. His brute force comes from his body structure, which consists of tone and massive muscles. Also, not only does he posses an immense figure, his facial expressions and voice add to his intimidation factor. He tends to have a serious look and complements it with a very rough and loud tone using horrifying words in order to put fear into the minds of his opponents.