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Data Collection - Sources and Focus Groups

 

For instance the effects of advertisement of a certain brand of tea in the year 2009 and later on when certain changes in the flavor, packages and other image building features of the product.
             Panels can be static or dynamic. In the static panels, the members remain the same over a period of time while in dynamic panels, the members' change from time to time according to the needs and requirements of the study.
             Unobtrusive Measures.
             When the data is obtained from the sources other than individuals, like wear and tear of journals/books in the library, the number of soft drink can in trash bags.
             Secondary Data.
             Secondary data is collected by other than the researcher conducting the current study. Such data can be obtained from books, periodicals, media, government publications, company web site and many other record or published information. Secondary data save times and cost however this would be obsolete and not meeting the specific needs of the particular situation and current research.
             Data Collection Methods in Survey Research.
             I. Interviews - Data obtained through asking questions and making discussions with the respondents.
             II. Unstructured Interviews - When the interviewee does not have a planned sequence of the questions to be asked from the respondents. In this kind of interview some preliminary issues surface or come up and based on that the researcher can determine the variables which could be further investigated in depth. Unstructured questions may happens in the following manner: "Can you tell me something about your life, education and job or whatever you think important about yourself?".
             Many answers come up as a response from some and some may just do not disclose and respond by saying as: everything is fine. In such a situation the interviewer may lead the situation and can further put up as: "I would like to know about your job and education." If again the person does not respond in detail; the interviewer may put up other question as: "Compared to your other family member how is economic situation like income, saving, expenditures?" ".


Essays Related to Data Collection - Sources and Focus Groups

1. The Advantages of Focus Groups

Proponents of focus groups argue that they can be profitably combined with other data collection procedures (Loftland & Loftland, 1984; Blumer, 1969; Babbie, 1989; Fuller et al, 1988; O'Brien, 1988; Converse & Presser, 1986; Wolf et al, 1988: Knodel et al, 1984). ... Critics contend that focus groups contain the potential for bias. ... Because of the group dynamics of focus groups, the requirements of moderator skills are great. ... Focus groups also face special confidentiality problems. ... One is overwhelmed by a vast accumulation of data. ...

  • Word Count: 5470
  • Approx Pages: 22
  • Grade Level: Undergraduate

2. Maket Research

What is Marketing Research "The systematic design, collection, analysis and reporting of data relevant to a specific marketing situation facing an organisation."" ... Information may also be bought from commercial data sources, market research organisations that hold vast amounts of data on all areas of markets. The inter-net is also a source of useful information provided by interest groups, consumer organisation and companies themselves. ... May collect data not available through primary data collection methods. Provides data from many sources that would be very expensive to...

  • Word Count: 2825
  • Approx Pages: 11
  • Grade Level: Undergraduate

3. Young Adult Males with Absentee Fathers

With this understanding in mind, data collection has to also focus on how growth of psyche from the adolescent stage is stunted with an absent father that the son is named after and feels an association with in his personal life. ... The data collection method most suitable for this particular population is, for the most part, the same as the data collection methods that one would utilize with individuals in a detention facility: closed-ended survey questions and interviews. ... Thus, more truthful responses hopefully lead to more accuracy in the collection of data. ... For purposes of the pa...

  • Word Count: 1374
  • Approx Pages: 5
  • Grade Level: Graduate

4. Notes on Action Research Project

Use multiple data sources to illustrate the setting and story behind the research. ... Assume a more professional style and tone to answer precisely: • who is involved in the project; • what the critical question is and what was implemented or analyzed; • where the project took place (description of setting); • when the data collection occurred (dates of implementation and/or data collection, length of study); • how data collection was completed (brief statements – the next section details this information); • why you conducted the study; • limitations ...

  • Word Count: 1840
  • Approx Pages: 7
  • Grade Level: High School

5. personality types and trait th

A personality type is defined by Lefton, (2000 p. 708} as a "personality category in which broad collections of traits are loosely tied together and interrelated" and which people can be grouped into. ... The factors produced from this process, he labeled as source traits. ... Cattell labeled traits that describe behaviour, are easily observable and have origin in source traits source as surface traits. ... Cattell used three methods to collect personality data; L-data information from life records, Q-data from questionnaires and T-data from results of objective tests and he believed the same...

  • Word Count: 1851
  • Approx Pages: 7
  • Grade Level: Undergraduate

6. An Overview of Ratio Analysis

Ratio Analysis Ratio Analysis is the process of determining and presenting the relationship of items and group of items in the statements. ... Income received from the main activity of business is operating income & income from all other sources is non-operating income. ... To overcome the above difficulties, the "working group " for development of national power grid recommended formation of a separate "central corporation"" during 1984. ...

  • Word Count: 5556
  • Approx Pages: 22
  • Has Bibliography
  • Grade Level: High School

7. Deutsche Allgemeinversicherung

With services, it may become difficult to account for all sources of variation, as some significant sources may be obscured by ineffective process measures, ineffective recording of information, and because data values may have multiple sources and causes of variation. ... The data is then charted as a proportion rather than the actual value in order to provide standardized results among sub-groups. ... An illustration of a P-chart is shown in Exhibit I using sample data from the Policy Extension Group. ... When it's not important Issue: Collection of Data was not defined very well - ...

  • Word Count: 2832
  • Approx Pages: 11

8. Essay On Traffic Safety

One recent event that divided traffic safety researchers into two groups was when the Swedish parliament in 1997 decided that the Vision Zero should be the underlying principle of the Swedish traffic safety policy. ... The biases in a CV study can be divided into two major groups: embedding bias and hypothetical bias (Desaigues and Rabl, 1995). ... Most of the CV research today therefore concerns questions on how to create such a situation by focusing on the study design. ... The intention is that the thesis will consist of some theoretical research, but that the main focus will be on empiric...

  • Word Count: 4198
  • Approx Pages: 17
  • Grade Level: Undergraduate

9. Market Research

Primary research is concerned with the design and implementation of original research; that is, data collected from the source. ... (Perreault & McCarthy, 1999) Primary research involves information collection techniques such as questionnaires, telephone interviews, and focus groups. ... If so, interviewing groups of target buyers in focus groups may be the way to go, even though this type of research indicates only directional trends and may not be statistically reliable. ... Another example of primary research is focus groups and interviews. Traditionally, qualitative research consist...

  • Word Count: 960
  • Approx Pages: 4