A wide network of schools and supporting educational institutions has been established. "The Estonian educational system consists of state, municipal, public and private educational institutions. Academic higher education in Estonia is divided into three levels: bachelor's studies, master's studies, and doctoral studies. In some specialties the Bachelor's and Master's levels are integrated into one unit. .
Estonian public universities have significantly more autonomy than applied higher education institutions. "In addition to organizing the academic life of the university, universities can create new curricula, establish admission terms and conditions, approve the budget, approve the development plan, elect the rector and make restricted decisions in matters concerning assets." (Estonian Educational Landscape, 2012) The Literacy rate total (% of people ages 15 and above) in Estonia was 99.79 in 2009, according to a World Bank report. Adult literacy rate is the percentage of people ages 15 and above who can, with understanding, read and write a short, simple statement on their everyday life. We feel as a company this incredibly high rate of literacy will help in our advertisements to a younger, maybe more shopping wise customer. .
The politics in Estonia consist of a framework of a parliamentary representative democratic republic, whereby the Prime Minister of Estonia is the head of government, and of a multi-party system. Legislative power is vested in the Estonian parliament. Executive power is exercised by the Government which is led by the Prime Minister. The Judiciary is independent of the executive and the legislature. Estonia is a member of United Nations, European Union and NATO. On June 28, 1992 Estonia ratified its constitution based on its 1938 model, offering legal continuity to the Republic of Estonia prior to Soviet occupation. "The Government of Estonia is broken into the Branches: Executive--president (head of state), elected indirectly every 5 years; prime minister (head of government).