" Often when the deceived have discovered that they have been manipulated, they will be completely turned off and have no receptivity to the manipulator. One example of deception was when Hitler encouraged the SS and the SA to lie to the Jews to get them to cooperate and go to the death chambers. They convinced the Jews to go into the "showers" to get cleaned up and the Jews walked into the gas chambers. If there was no cooperation, the Jews were killed on the spot. An example of propaganda was during the days of Hitler's beer hall speeches, they went like this:.
His speeches combined crude accusations and simple themes repeated in a spiraling frenzy. Race and universal struggle were the core of his message. Germans were victims of vast conspiracies mounted by foreign powers, capitalists, Marxists, Freemasons, and (above all) Jews - the gutter anti-Semitism Hitler had absorbed in Vienna. Jews were behind war profits, reparations, inflation, and depression, but Marxism was also Jewish, and Communists were agents of the Jewish conspiracy. Internationalism and pacifism were Jewish ideas intended to destroy Germany as the stronghold of Western (Aryan).
WHAT IS PROPAGANDA? The most generally held concept of propaganda is that it is a series of tall stories, a tissue of lies, and that lies are necessary for effective propaganda. Hitler himself apparently confirmed this point of view when he said, "The bigger the lie, the more its chance of being believed" ". .
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Effective leaders use persuasion to influence people. .
WHAT IS PERSUASION? "Persuasion is the act of motivating an audience, through communication, to voluntarily change a particular belief, attitude, or behavior" .
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The test of true persuasion is (1) whether the recipient feels truly free to make a choice, and (2) whether the originator would feel comfortable if he or she were the recipient of the message instead of its sender. Hitler did not give the opportunity of choice to people unless it was a choice of two evils, for example "go to the gas chamber or die on the spot.