I strongly believe that the success of any organization heavily depends on the efficiency and competency of its human resource. The real asset of an organization is its workforce and if the employees work as a dedicated team and remain focused and committed to the goals of the organization, its smooth and effective functioning is ensured. .
Designated at the post of Director of Marketing Affairs, I am acutely aware of my tasks and responsibilities. It has always been my aim to give my optimum performance and achieve the tasks assigned to me in a competent manner. I am also conscious of my role as the leader of the marketing team. I have always ascertained that all members of my team work with cooperation and we achieve our goals efficiently as a committed team. We, the members of the marketing team are aware of our individual responsibilities as well as our role in the overall performance of the team. This is the reason that we have always reached our targets on time and accomplished our objectives successfully.
In the past few months it has been observed that the efficiency of the marketing team has reduced and we have shown deceleration in achieving our targets. It is a matter of grave concern and in order to remove the causes of our low level performance, I have made my observations as to find out where the fault lies. .
A workplace environment is one where many individuals bearing different dispositions, coming from various backgrounds, having diverse experiences and possessing distinctive skills assemble at one place and work together towards achieving the objectives of the organization. Sometimes there arises a problem when any one individual is incapable to overcome his personal differences and arrive at a point where he can easily communicate with others and work with them. When even one individual is unable to work on the same wavelength with others, due to any reason, the whole team suffers and the performance of the team is affected considerably.