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In reading this book the author has made it apparent that John F. Kennedy truly was someone with little evidence to moral values in his way of thinking. Thomas Reeves provides this evidence with the accounts he makes to certain events in John Kennedy's life. When growing up it was his father, Joe Kennedy, who influenced his every move. Since Joe was Ambassador he wanted his eldest son Joe Jr. to follow his role and soon become president. However, when Joe Jr. was suddenly killed in a plane crash, "Jack- was the next best thing. .
Jack Kennedy, as he was sometimes called, was a daddy's boy. He was the Ambassador's son who would do and say whatever was necessary to win votes. Jack would always deny any direct influence from his father. Yet, it was obvious after several years that it was his father, the Ambassador, who controlled his whole campaign to become president. Joe Kennedy was the one who ordered for publicity of his son's books (that he never actually wrote himself), his media appearances, his delivered speeches, etc. Jack's father was the main contributor to his political strategy.
Joe Kennedy spent all his time turning Jack into the model American that he really wasn't. Jack claimed to be a moral leader, but his own personal character proved otherwise. JFK was a ladies' man, a womanizer, who spent much of his time pursuing young women even while he was married to his wife Jackie. His physical attractiveness and million dollar smile was the main factor in the polls. Kennedy merely saw Jackie as a woman of "class- who would boost his social as well as political standing.
Reeves also made it apparent that Jack took little interest in his work as politician. Because of this, his dad hired others to do the work for him. All the while, his tracks were covered up for him. Evidence of this would include when Reeves wrote about Jack graduating from Harvard and wanting to enlist with his brother Joe Jr.