1. Patents and Intangible Assets
Next, copyrights give the holder exclusive rights to reproduce and sell works of art; such as books, songs, or movies. ... Franchise licenses are paired with trademarks and trade names in order to give the owner of a franchise the rights to use certain trademarks and trade names. ... Finally goodwill, according to Cliff Notes, "equals the amount paid to acquire a company in excess of its net assets at fair market value. This excess is determined by the intangible factors of a company such as: the value of the company's reputation, location, customer list, or management team" (Cliff Notes)...
- Word Count: 739
- Approx Pages: 3
- Has Bibliography
- Grade Level: Undergraduate