1. HOW CAN THE CHICAGO BEARS ENCOURAGE MORE PEOPLE TO BUY TICKETS AT THE NEW STADIUM?
EXECUTIVE SUMMARY The Chicago Bears are opening their new stadium for home football games in 2003. A new marketing strategy should be implemented based on new as well as long-time fans. The two main target markets should be directed towards recent graduates and fathers who want to pass on the ...
- Word Count: 3278
- Approx Pages: 13
- Grade Level: High School