Bernays strengthened Freud's application of consumer behavior by establishing the idea of collective or group mind, which he believed exhibited the vast possibilities of behavior manipulation in the market. ... In the large, free, and very saturated economy that capitalism has constructed, a brand and product's "top of mind" awareness is the most crucial feature for success. ... This type of recall is visceral and natural, pleasing the id and subconscious yearnings rather than an act of cognitive functioning. These goals of ads reflect the very nature in which consumers vi...

• Word Count: 1787
• Approx Pages: 7
• Grade Level: Undergraduate

He subconsciously blames Jesus rather than his father, because he sees Jesus as the safer target. The question is why did The Misfit subconsciously see his father as a threat? Perhaps his father was abusive to him as a child, which could have led to his subconscious fear of his father. ... He cannot deal with the real truth so his mind opts to take on a different truth. ... The Misfit had become overwhelmed with anxiety for what he had done, until his mind simply rejected the truth. ...

• Word Count: 1061
• Approx Pages: 4
• Has Bibliography
• Grade Level: High School

One of the most significant ways in which to attempt to uncover the motives which define an individual's personality is to consider the unconscious metal processes of that person's mind. ... Although Jung's method of studying the unconscious mind, known as analytical psychology, was originally derived from Freud's process of psychoanalysis, disagreement and conflicting views on a number of issues soon arose, severing the friendship they once had. ... Their experimental methods of gaining insight into the meaning of dreams are also similar as evidenced by both men's e...

• Word Count: 383
• Approx Pages: 2
• Grade Level: Graduate

Freud believed that all of our actions were chosen subconsciously by our unconscious and then put forth into action. ... Most people dream of what is on their mind at that specific time and in most cases it is not related to sex. ... Creativity is a vital part of society today and in Freud's mind there was no creativity. ...

• Word Count: 625
• Approx Pages: 3
• Grade Level: High School

Freud would later become known as the father of psychoanalysis and publish many papers and books illustrating his findings on religious effects, dreams and the subconscious, as well as what he would call "The Oedipus Complex" - the relationship between children and their parent of the opposite sex. ... The idea of repressed memories subconsciously dictating our actions in life has been regarded by many successful psychotherapists as the 'quackery of the 20th century' (Pierre). ... Sigmund Freud held the idea that memories or emotions can be subconsciously repressed, and later on in ...

• Word Count: 1498
• Approx Pages: 6
• Has Bibliography
• Grade Level: Undergraduate

Psychologists define dreams as visual and auditory experiences that our minds create during sleep; yeah, like that clears anything up for me. ... If this is true, then an indirect cause to these dreams would be the events that result in those subconscious feelings. ...

• Word Count: 554
• Approx Pages: 2
• Grade Level: High School

Freud had an emphasis on how the unconscious mind affects the behavior of people. ... The superego deals with an individual's morals and values within their mind. ... From a high level overview, some of the newer and different concepts and theories of later Neo-Freudian theorists such as Jung, Adler, Horney and Erikson, concluded that there were other stimulus that affected people's behavior, such as environment, and it was not simply the subconscious mind that controlled behavior. ... Freud would have most likely said that the neurosis is derived from the unconscious mind, which can...

• Word Count: 992
• Approx Pages: 4
• Has Bibliography
• Grade Level: Undergraduate

Laura Mulvey's take on the "male gaze" in cinema in her essay, "Visual Pleasure and Narrative Cinema" relies on psychoanalytic theory to highlight the role of the patriarchal subconscious of society in films, as well as the threat of castration in the presence of a female character in the midst of a male-dominant storyline. ... Based on this idea, the presentation of the characters in film is arguably developed with the spectator in mind. ...

• Word Count: 707
• Approx Pages: 3
• Has Bibliography
• Grade Level: Graduate

This emphasizes biological determinants of behavior, ego, the conscious part of the psyche which controls behavior and thought processes, and the super ego, the unconscious division of the mind that is molded by the internalization of moral standards of authority such as; parents, society and censors, which restrains the ego. ... Because of this, Howard subconsciously uses the conscious part of her mind, her ego, to predict control over her environment. ... The biggest factor of this part of the psyche is the conscience, the part of the mind which allows regret and sympathy. ...

• Word Count: 930
• Approx Pages: 4
• Grade Level: Undergraduate

Mary Shelley's Frankenstein explores many aspects of the conscious and unconscious mind. Shelley uses light and dark throughout the novel to symbolize the duality of the mind, a representation of Victor's conscious and unconscious mind. Victor's conscious behavior is clouded by his unconscious repressed desires, as he struggles with the Oedipus complex, defined as subconscious feelings in children of intense competition and even hatred toward the parent of the same sex, and feelings of romantic love toward the parent of the opposite sex, if these conflicting feelings are not s...

• Word Count: 2532
• Approx Pages: 10
• Has Bibliography
• Grade Level: Undergraduate

" Often times, as Freud notes, I would attribute myself remembering incorrect names, instead of the correct ones, to a subconscious attempt to trigger the name in my memory, fishing it out of the cobwebs. ... At first glance, the theory doesn't seem as farfetched as some of his previous ones, but it still takes some suspension of disbelief to wrap your mind around its premise. ... This is Freud's way of removing any doubt in the readers mind about the nature of the methods he used to arrive at his conclusion. ...

• Word Count: 4202
• Approx Pages: 17
• Has Bibliography
• Grade Level: Undergraduate

His theories are all directly or indirectly concerned with the nature of the unconscious mind. ... This pattern is grounded in the characters' fear of intimacy, which is the often subconscious fear of closeness that frequently affects people's personal relationships (Firestone & Catlett, 2013). ...

• Word Count: 2729
• Approx Pages: 11
• Has Bibliography