There are many renowned sports companies in the world, and Nike is on the top of the list. ... Electronic Media Nike makes full use of the electronic media to promote their products. Their electronic promotion is done through media commercials, promotion through their own website and the other online advertisements. ... This collaboration with the world famous personalities including the athletes, organizations, the teams and the coaches around the globe, helped them to be the sports face and be on the top of the board in the recognition. ...

• Word Count: 939
• Approx Pages: 4
• Has Bibliography
• Grade Level: Undergraduate

Red Bull promote its brand through its sports events and athletes sponsorship. ... Today, Red Bull signed up more than 500 athlete endorsers in 97 sports, such as Shaun White, Travis Pastrana, Austin Horse and Levi Siver. ... Through mobile marketing, direct response TV, and digital and social media, Red Bull's marketing directs to a targeted group of prospects and customers, rather than a mass audience, in order to drive consumer engagement and loyalty. ... The slogan "Red Bull gives you wings" that we hear in the traditional commercials is emphasized by the events the company ...

• Word Count: 586
• Approx Pages: 2
• Grade Level: Undergraduate

This could make it potentially difficult to deliver their low calorie sports drinks. ... With social media on the rise, Propel will likely need to spend even more to be able to translate many different languages in order to get their message across to all users. ...

• Word Count: 744
• Approx Pages: 3

Distributors can choose how broad or restricted they want their audience to be and can make selections basted on peoples" demographic information (marital status etc), lifestyle (sports, hobbies etc) or buying tendency (technology, cosmetics). ... With the increasing dependence on computers, it's only natural for there to be a tendency to advertising using this media for advertising purposes. ...

• Word Count: 824
• Approx Pages: 3
• Has Bibliography
• Grade Level: Undergraduate