There are a variety of issues that affect all marketing research. This essay will give a brief insight into cross-cultural marketing and attempt to examine four cross-cultural issues that concern international marketing research: Measurement Unreliability; Equivalence; EMIC versus ETIC; and Ethnocentricity. ... These include language, religion, social norms and values, education and living style. ... In France shopping is reputed to be an integral part of the housewife's social life, whereas in the United States shopping tends to be considered a chore" (Green & White, 2001). ...

• Word Count: 2515
• Approx Pages: 10
• Grade Level: Undergraduate

Sociology of Education – Social Dimension to Education In her article 'Educating Society' (2009) Julie McLeod's main focus is the sociology of education and how issues of class, race and ethnicity and gender intersect with education on a fundamental level. 'Sociological studies of education show how educational institutions are part of the social fabric and how what happens in school-scan both reflect and have consequences for social relations and social processes.'... This cements issues of inequality for the cultural and linguistic groups who do not identify ...

• Word Count: 2978
• Approx Pages: 12
• Has Bibliography
• Grade Level: Undergraduate

LaFromboise and Foster (1989) also discussed this by bringing attention to other issues related to ethics in multicultural counseling that involved participants in research and right to treatment. ... Researchers have stated the need to prepare professionals to become more skillful in dealing with ethical dilemmas, particularly those involving multicultural issues in the area of rehabilitation (Falvo & Parker, 2000), mental health services (Remy, 1998), and gender (Steiner, 1997). ... Adapted primarily from the original Integrative Model developed by Tarvydas (1998), also drawing from the So...

• Word Count: 5041
• Approx Pages: 20
• Has Bibliography
• Grade Level: Graduate

LaFromboise and Foster (1989) also discussed this by bringing attention to other issues related to ethics in multicultural counseling that involved participants in research and right to treatment. ... Researchers have stated the need to prepare professionals to become more skillful in dealing with ethical dilemmas, particularly those involving multicultural issues in the area of rehabilitation (Falvo & Parker, 2000), mental health services (Remy, 1998), and gender (Steiner, 1997). ... Adapted primarily from the original Integrative Model developed by Tarvydas (1998), also drawing from the So...

• Word Count: 5041
• Approx Pages: 20
• Has Bibliography
• Grade Level: Graduate

Immigration has many influences on the United States since it is a social necessity for economic, social stability, and collective intellectual progression. ... Ethnic diversity is, on balance, an important social asset, as the history of my own country demonstrates" (Putnam 138). ... (William 323) William conveys that after 2008, mass media has started to focus immigration issues on presidential debates with attentive interests in exposing cultural diversity issues between the immigrants and the natives. ... Williams brought up that the issues of culture diversity are becoming more popul...

• Word Count: 2954
• Approx Pages: 12
• Has Bibliography
• Grade Level: Graduate

Piper's has an ideal location and maintains a positive economic and social involvement within the community. ... This is primarily due to the majority of their effort going into ensuring that the nighttime operations are efficient and without issues. ... This goes into the concept that these positions, "Having been created largely by and for men, these social practices tend to reflect and support men's experiences and life situations and, therefore, maintain a gendered social order in which men and particular forms of masculinity dominate. " (Acker, 1990). ... Waitresses for example ...

• Word Count: 2535
• Approx Pages: 10
• Has Bibliography
• Grade Level: Undergraduate

"Deviant" groups like drug users, and later, more banal aspects of social life such as "Life in classrooms" (Woods 1979) have been studied. ... Some question the value of producing stand-alone descriptions that cannot be linked to broader issues and be used to develop existing theories about human culture. ... Personal details about the researcher could be given, including social background, age, ethnicity and education. ... "Deviant" groups like drug users, and later, more banal aspects of social life such as "Life in classrooms" (Woods 1979) have been studied. ... Some question the value ...

• Word Count: 3304
• Approx Pages: 13
• Grade Level: Undergraduate

It pertained to men (women were not considered) of good heritage and good upbringing, thus kalokagathia included moral and social perfection; not only 'a sound mind/soul in sound body'. but also a moral and social dimension. ... With all beauty industries raising up and changes in the cultural and social aspects, for black people in nineteenth and early twentieth century in the urban upper south skin color played a big role. ...

• Word Count: 3143
• Approx Pages: 13
• Grade Level: Undergraduate

Although there are many differences in general societies, some issues such as women in the workplace, and images in the media, stand across many borders. ... There is a heavy emphasis on family, religion and social issues. ... Some of the social issues that concern Indians are the promotion of democracy, freedom from discrimination, independence of thought, and rights of women and children. The government and voluntary agencies have joined in order for the society to find ways to solve these issues and strive for equal opportunities for people from all income levels, and gender. .....

• Word Count: 2503
• Approx Pages: 10
• Has Bibliography
• Grade Level: High School

Corresponding to social, economic, and technological change, popular music is intimately linked to the identity of musicians, performers, or artists, as well as audiences and fans. ... Studies of popular music encompass a range of approaches from musicological, whereby music is commonly analyzed as a text, to sociological, which tends to focus on the social uses of popular music and the dynamic and interactive relationship between popular music, culture, and society. ... Through survey research, tastes in popular music are understood as being shaped by a person's gender, age, social clas...

• Word Count: 2711
• Approx Pages: 11
• Has Bibliography
• Grade Level: Graduate

The issue is not really whether culture is real or an abstraction, he reasoned; the issue is the context of the scientific interpretation. ... The question of whether the difference between the mind of man and that of animals is one of kind or of degree has been debated for many years, and even today reputable scientists can be found on both sides of this issue. ... Studies of monkeys and apes have enlarged scientific knowledge of their social life and the scientific conception of the earliest human societies. ... The introduction of symboling into primate social life was revolutionary. ... Ma...

• Word Count: 4734
• Approx Pages: 19
• Has Bibliography
• Grade Level: Undergraduate

Factors that significantly effect the nature and the progression of the therapy are the ethnicity and cultural background of the patient, the social context, the environment in which the therapy is conducted and the attitude that the patient may have toward psychotherapy. ... Although is easier to notice cultural issues when they are blatantly apparent between the patient and the therapist, all psychology is actually cross-cultural in the fact that one persons internalized construction of his cultural world is the same as anyone else's. ... Through this framework they established that s...

• Word Count: 2645
• Approx Pages: 11
• Has Bibliography
• Grade Level: Graduate

People who share a culture typically follow the same rules and form a social society. ... On the social level a culture gives humans a way to organize themselves. Social culture involves kinship and family. ... We also need to realize that Cross-cultural issues not only affect international marketing but also will affect the domestic marketing as well. ... (2) Social classes...

• Word Count: 2745
• Approx Pages: 11
• Grade Level: Undergraduate

This report will demonstrate the issues, which need to be addressed to prepare for your business meeting in Japan and how you can make a good first impression. ... The issues and remedies, which I plan to present, will help American executives appropriately handle their first business meeting with the Japanese. ... In the report I will cover areas such as the preparation for the first meeting, the introduction, the conversation, gift giving, business issues, and the conclusion, which will include results and recommendations. ...

• Word Count: 8160
• Approx Pages: 33
• Grade Level: High School

The Webster dictionary defines culture as: ..the total pattern of human behavior and artifacts and depending on man's capacity of learning and transmitting knowledge through the use of tools, language, and system of abstract thought, b: the body of customary beliefs, social forms, and material traits constituting a distinct complex or tradition of a racial, religious or social group. ... Cultural industries have usually been thought of as those institutions (mainly profit-making companies, but also state organizations and non-profit organizations) which are most directly involved in the...

• Word Count: 3593
• Approx Pages: 14
• Has Bibliography
• Grade Level: High School

Based on a short-time study of Little Saigons, a Vietnamese ethnic enclave, and Paris by Night, a musical cultural variety show, this paper examines the social, cultural, and emotional significance of such culture preservation in the lives of immigrants. ... After getting sponsored, however, Vietnamese refugees faced emotional, social, and psychological difficulties adapting to their new environment, being separated from their extended families and having to reply for support on sponsors who did not speak their language, understand their customs, or celebrate their culture. ... Ethnic enclaves...

• Word Count: 2794
• Approx Pages: 11
• Grade Level: Undergraduate

Culture has become a vehemently significant issue in connection with teaching English in a country where English is not the mother tongue. ... I am very uncomfortable with the teacher-centered philosophy of perpetualism, in which multiculturalism and gender issues are evaded in the curriculum. ... According to Mary Louise Pratt, "contact zone" is "social spaces where cultures meet, clash, and grapple with each other, often in contexts of highly asymmetrical relations of power.... Remaining focused on mere academic content, educators lose sight of the issue of cultural difference...

• Word Count: 2530
• Approx Pages: 10
• Has Bibliography
• Grade Level: Undergraduate

This simple, but inclusive definition of culture implies that culture covers virtually all the aspects of human life and their correspondent behavior, linguistic and nonlinguistic, such as traditions, conventions, social norms, customs, social habits, modes of living, patterns of thinking, beliefs, values, experience, world outlook and language. ... All these culture-loaded or conditioned features are often mirrored and recognized in their behavior, social relationships, social and moral values, and in art and literature. ... Without such a social and cultural environment, the child cannot ac...

• Word Count: 2958
• Approx Pages: 12

American Natives Given that the family therapist inserts herself into the very fiber of the family, it is absolutely necessary for that therapist to be aware of the cultural issues from which that family bases its beliefs and values. ... On the other hand, according to Morris, Crowley and Morris (2001), enhancing and honoring cultural or ethnic identity may reduce these problems as well as loneliness and depression and heighten emotional well-being, social adjustment, self-esteem, coping abilities and optimism. ... "Persistent and pervasive social pressure to adapt or acculturate is a fact...

• Word Count: 2517
• Approx Pages: 10
• Has Bibliography
• Grade Level: Undergraduate

In Vietnam, dating is considered an adolescent issue, and one so sensitive that people rarely mention it in conversation, at school, or even in books (Dating in Vietnam 1). ... This may mean marrying a complete stranger or someone they don't like but pleasing their parents" is a social priority, doing otherwise would be a major dishonor as a son. ... Another issue that is very important is going out for dinner, shopping, and other social events. ...

• Word Count: 3671
• Approx Pages: 15
• Has Bibliography
• Grade Level: High School

Although there are very few examples of pop culture giving a social critique today, one stands out in my mind, South Park. ... By using language that is not socially acceptable for children as their dialog, Parker and Stone shatter the rules of society and challenge censorship. ... By using profanity, violence, and nudity laced throughout this social satire, Parker and Stone challenge the current norms of our culture. ... By hitting us in the face with homosexuality they challenge our notion that it is not a social norm. ...

• Word Count: 3068
• Approx Pages: 12
• Has Bibliography
• Grade Level: High School

At the point when picking the universal marketing strategy, one of the issues that ought to be considered truly is the culture difference in light of the fact that culture is an important component in impacting the customer market and shopping conduct, as agents of this experienced multinationals, the American fast food eatery groups of KFC (Kentucky Fried Chicken) and McDonald's are prevailing fast food chains both in China and different parts of the world. As one of the conceivable explanations behind this contrast between the performance of McDonald's and KFC, the degree and meth...

• Word Count: 4923
• Approx Pages: 20
• Grade Level: Undergraduate

Postman also notes that every bit of technology is negatively reshaping the American culture without them even realizing it, that now technology has become a medium, and that it seems to always find itself in a social setting. ...

• Word Count: 2756
• Approx Pages: 11
• Grade Level: High School

This department dealt with the implications of the cultural society as a whole and the daily happenings having to deal with such issues. ... As time moved on, they began to promote their new ideas in government and they became widely debated issues that sometimes gained national attention and the attention of most citizens of the country. ...

• Word Count: 4030
• Approx Pages: 16
• Has Bibliography
• Grade Level: Undergraduate

One of the problems faced by the contemporary reader when examining texts dealing with the issues of colonisation and empire, is how to deal with the idea of civilisation. ... From the opening pages of Things Fall Apart we are presented with a highly structured society with its own religion, laws and social organisation. ... The issue of religion brings into question the idea of the individual versus the community. ...

• Word Count: 2919
• Approx Pages: 12
• Grade Level: High School