1. Baby Boom
Television programming may not specifically target baby boomers, but since baby boomers fit into the prime eighteen to forty nine year old or twenty five to fifty four year old demographics that are preferred by most advertisers, the baby boomers are, by default, the biggest part of many network audiences (Walther C. 1998). ... The growing numbers of baby boomers with medical situations are on the rise. ... They expect that the usage of the hospitals by the elderly will increase in even greater numbers in the years to come. ...
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