Popular culture means that artefacts and styles of human expression develop from the creativity of ordinary people, and circulate among people according to their interests, preferences, and tastes. ... This perspective tears away at distinctions typically made between producers and consumers of cultural materials between the culture industries and contexts of reception. ... To conclude this section, the " popular" in popular culture really means that cultural themes and styles originate in everyday environments, and are later attended to, interpreted, and used by ordinary people sometimes, but...

• Word Count: 397
• Approx Pages: 2
• Grade Level: Undergraduate

Cultural Impact on International Branding in Advertising----A case of success of LGE in China I. Research Problem: Is it possible to persuade consumers in different markets with the same advertising message? This question is one of the most fundamental decisions when planning an advertising c...

• Word Count: 3572
• Approx Pages: 14
• Has Bibliography

For example, Raymond Williams defined culture in his 1965 book, The Long Revolution, as "a particular way of life which expresses certain meanings and values not only in art and learning, but also in institutions and ordinary behavior. ... That is to say, the meaning of symbols is also context-bound. ...

• Word Count: 1950
• Approx Pages: 8
• Grade Level: Undergraduate

The strength of the book is that it includes the personal problems that emerge with the frustrations, boredom, tribulations, and misinterpretations that inevitably emerge in the context of "doing ethnography" as well as a true test of cultural relativism through out his journey. ...

• Word Count: 2007
• Approx Pages: 8
• Grade Level: High School

How a US Executive can Make a Good First Impression on an American Executive upon their First Business Meeting Introduction Japan, a country within the continent of Asia, is a chain of islands located east of Korea with a population exceeding 125 million. Japan does business in a wide range of industries and the Japanese are open to receiving imported products. The Japanese dominate the industry of electrical and electronic equipment and they are also top leaders in the production of vehicles, machinery, and chemicals. The Japanese are also main leaders in the fishing industry. Why is J...

• Word Count: 8160
• Approx Pages: 33
• Grade Level: High School