1. Marketing
. Test market(a limited market run) where many aspects of the product are tried out, but in particular the product itself and the price etc Executive time, to co-ordinate the research work and make decisions on "go-ahead- or "discontinue- It is important to note that on that graph the development stage shows profits as a loss. ... On a serious note, it is very important to establish where you would want your product to be sold and what types of outlets or retailers you would want to stock your product(s). ...
- Word Count: 3925
- Approx Pages: 16
- Grade Level: High School