The main difference is that public relations involve building positive relationships with organizations between their goals and expectations. ... Twitter is a great example with its harsh tag trend anything can go viral. ...

• Word Count: 816
• Approx Pages: 3
• Grade Level: High School

MORE CONSUMER CLOUT: A slew of brands for a single product also gives the consumer the right to have expectations from the brand she has bought. ... You wonder to yourself , did they make great advances in shirt design or DVD technology to justify huge discounts?. ...

• Word Count: 929
• Approx Pages: 4
• Grade Level: High School