This was the most prominent form of advertising until after The Great War. ... The consumer creates an idea in their mind of their expectations of what it would feel like to have a particular product; except, the expectations one often makes are aggrandized and unrealistic. ...
But is the future dependent on our expectations or someone can make us expect the future the media describes? ... This imperfect necessity is found to be the hinge of democracy, as it discovers things that, sometimes, even the people of great power do not want to be discovered. ...
The way for a better life is through products, acknowledged as the truest way to ease pain and achieve great things. ... The very identity of a brand or product has become a set of expectations that contain way more meaning than the actual functionality or purpose of the object. ...
Take this scenario and throw in an argument over beer tasting great or being less filling and you have the latest Miller Lite commercial. ... The unobtainable expectations set by the male advertisers are killing more women every year than the AIDS epidemic (Wolf 88). ...
September 29, 2003 Introduction Trap-Ease is new product designed to remedy household mouse problems. Martha House, president, is the only sales person as well as being in charge of all marketing. The product has won awards including first place in the National Hardware Show. It has also appeared ...