Furthermore, this company produces a wide range of high technology devices such as Smartphone's, TV, photo cameras, tablet computer, laptops and etc. ... The aim of this essay is make critical analysis of Samsung marketing strategy and figure out strong and weak point of Samsung as company. ... This fact could be explained by idea that Android OS support a huge list of free application and especially games, but in same time denies the uniqueness and competitive advantage over other manufacturers of mobile devices. ...

• Word Count: 1867
• Approx Pages: 7
• Grade Level: Undergraduate