For example, Ben & Jerry's core competency is the combination of unique flavours and the way they name their products which allow them to stand out in the market (Thompson et al., 2013). ... Core competency can boost the competitiveness of a company in the long run (Danilovic & Leisner, 2007) and gives the company a way to stand out in the fierce market (Thompson et al., 2013). ... For example, after identifying the main production activities, a manager can outsource the non-essential activities, and focus on a company's core competencies which generate competitive advantage in orde...

• Word Count: 1422
• Approx Pages: 6
• Has Bibliography
• Grade Level: Undergraduate

(Burnham et al., 2003; MorningStar Inc., 2005) Translational costs are the efforts required in adapting to a new product, or more often, a newer system. ... (Burnham et al., 2003) These bottom line damages are apparent to any management team and include equipment and exit costs as well as economic risk. ... (Burnham et al., 2003; Greenstein, 1995; Klemperer, 1995) These intangible topics are more difficult to define and quantify and therefore more problematic to incorporate into business models. ... (GAO, 1980) It has also been suggested that as the impact of these competitive advantages ...

• Word Count: 1077
• Approx Pages: 4
• Has Bibliography
• Grade Level: Undergraduate

Furthermore, Johnson et al (2013: 404) highlight that strategies that emerge basing on a series of decisions has been witnessed lately. ... In addition, the corporate diversification strategy of Google can be explained through Johnson et al's conception of logical incrementalism (2013: 405). ... It is related to the development of a pattern in a series of decisions that an organization makes (Johnson et al 2013: 404). ... Such people are central to the organization's strategy because they are the founders or owners of the organization (Johnson et al 2013: 398). ...

• Word Count: 1970
• Approx Pages: 8
• Has Bibliography
• Grade Level: Undergraduate

The repetitive manufacturing systems of the industry were stressed by switchback fluctuations in volume, and financial cost recovery were made more difficult as the final product prices diminished because of the producers' ongoing competition to keep their factories going by discounting the product (Froud et al. 1998). ... However, it is important to specify, as Froud et al. (1998) successfully argue, that Komatsu has never had a productive advantage over Caterpillar. Presenting a comparative flow measure for the company in terms of a value added/stocks measure, Froud et al. (1998) indeed...

• Word Count: 2426
• Approx Pages: 10
• Has Bibliography
• Grade Level: Undergraduate

This will help the management team identify the strengths, weaknesses, opportunities and threats of the organization, as well as pinpoint critical areas requiring immediate action to remain viable (Yelken et al., 2012). According to Carter et al. (2006), organizations should primarily focus on the development of its leaders to ensure sustainability and future organizational growth. ... In addition, Carter et al. (2006), further suggests that leaders need to be able to develop employees to become efficient, and they must identify areas of importance for their subordinates, and make those ar...

• Word Count: 1429
• Approx Pages: 6
• Has Bibliography
• Grade Level: Graduate

For example, Johnson et al (2010) suggest that strategy as an emergent process must become canonical if strategy is to stay relevant in a changing world, and Goold and Quinn (1990) state that very deliberate and precise plans of action don't work very well for the companies of the modern age. ... Another strength of Crafting Strategy is that according to Burgi et al (2005), it bears the seeds of an unexploited factor in organisations- 'The connection between hand and mind in the construction of strategy' (p.79). The study by Burgi et al attempts to extend on the crafting strate...

• Word Count: 1068
• Approx Pages: 4
• Has Bibliography
• Grade Level: Undergraduate

Communication is essential in any relationship. Building and managing relationships with consumers and customers has a direct bearing on marketing communications. Marketing communications helps to define an organization's relationships with customers not only by the kind of messages exchanged, but also by the choice of media and occasion to suit their customer's preferences. Marketing communication is the science and art of communicating information that the company wants to divulge to the public. The information could be related to the marketing of a product, talk about a new produc...

• Word Count: 2453
• Approx Pages: 10
• Has Bibliography
• Grade Level: Graduate

There exists a huge opportunity in terms of economics for every country in the tourism industry if the chance is well utilized (Ambler et al, 2004:476). ... Keeping existing customers is more profitable and it is a requirement for every business to move quickly when addressing dissatisfaction measures (Ambler et al, 2004:476). ...

• Word Count: 1599
• Approx Pages: 6
• Has Bibliography
• Grade Level: Undergraduate

The world personal market will be regarded as a whole and the market can be categorized into six segments, encompassing hair care, make-up, skincare, personal hygiene, oral hygiene, and fragrances (Graul et al, 2006). 2. ... By 1980, the company had operated in 27 countries besides America and sales in these countries made up a quarter of the company's $11 billion total sales (Bartlett et al, 2008). ...

• Word Count: 3575
• Approx Pages: 14
• Has Bibliography
• Grade Level: Undergraduate

Hennes & Mauritz, more commonly known as H&M, is a multinational retail organisation based in Sweden. Since opening its first store in 1947 as a fashion retailer, H&M has quickly expanded to become one of the world's powerhouse and vastly differentiated retail businesses (Greenblat, 2014). Founded by Erling Persson in 1947, it was initially called Hennes, the Swedish translation being "hers", and focused on selling just women's clothing. In 1968, the company purchased Mauritz Widforss and hence was renamed to Hennes & Mauritz and, since then, has diversified over the year...

• Word Count: 3063
• Approx Pages: 12
• Grade Level: Undergraduate

As posited by Boxall et al. (2007), the vital premise of strategic human resource management theory is that successful organisational performance relies or depends on a close fit or alignment between business and human resource strategy. Again, there is belief that the main focus of strategic HRM must be the alignment of HR with a firm's strategies (Boxall et al. 2007). ... The fundamental aim of strategic HRM is to generate strategic capabilities in an organisation through skilled, engaged and highly- motivated employees that it needs so as to achieve sustainable competitive advantage ...

• Word Count: 3976
• Approx Pages: 16
• Has Bibliography
• Grade Level: Undergraduate

This nucleus of responsibility for HRM is being shifted from specialists to all managers (Ezzamel et al,1996; p. 65), and is therefore in a position to advance the cause of the business. By becoming integrated with line management, HRM can become an important functional activity (Tyson, 1995; p. 165-166), rather than simply a "big hat, no cattle" role (Fernie et al, 1994). ... Whereas strategy was once the sole responsibility of line management, HR is becoming increasingly involved in developing and implementing the company's strategic plan (Dessler, 1997: p. 19; Nankervis et al, 1993: p....

• Word Count: 3727
• Approx Pages: 15
• Grade Level: High School

., Scherer, R.F. et al, vol. 13) Successful corporate executives like Cheong Choon Kong when applying their global leadership style and substance skills, enhance the intangible asset of corporate reputation and leverage the firm's global sustainable competitive advantage . ...

• Word Count: 1674
• Approx Pages: 7
• Grade Level: Undergraduate

In regards to the current issues of opportunism that hinder the success of strategic alliance, it can be argued that when the production costs and size of the alliances are affect by risks of partner opportunism, administrative procedures can be used to control allocation of financial incentives (Elmuti & Kathawala 2001; Loke et al. 2009). ...

• Word Count: 1513
• Approx Pages: 6
• Has Bibliography
• Grade Level: Graduate

Merck & Co., Inc. (Merck or Company) is a global research company utilizing state-of-the-art programs and innovative techniques to discover, develop, manufacture, and market a broad range of pharmaceutical drugs and products. Merck's vision is based on values embedded in its DNA following an approa...

• Word Count: 1468
• Approx Pages: 6
• Has Bibliography
• Grade Level: Undergraduate

Introduction The helicopter services industry in Trinidad and Tobago is a market with many stakeholders, but very few providers. Some of these stakeholders include, the Government of Trinidad and Tobago (GOTT), National Gas Company (NGC), EOG Resources, British Gas and many more petroleum and natura...

• Word Count: 2132
• Approx Pages: 9
• Has Bibliography
• Grade Level: Undergraduate