1. PESTLE Analysis - Starbucks Corporation
Firms use the PESTLE analysis to assess these factors. ... This refers to the country's general economic policy and more importantly, the economic conditions of the country, such as: interest rates, exchange rates, level of inflation, employment statistics and consumer behaviour. ... This essay sheds light on the use of the PESTLE analysis by Starbucks Corporation. ... The PESTLE analysis plays an important role in such situations. ... The economic aspect is perhaps the most important part of the PESTLE analysis as it is directly linked to the financial performance of the firm. ...
- Word Count: 1562
- Approx Pages: 6
- Has Bibliography
- Grade Level: Undergraduate