Introduction Managers of multinational organisations need to be able to manage businesses internationally. One needs to possess knowledge and skills beyond those of usual business expertise to be in a position to manage at the international level. For instance, managers in multinational firms are re...
Company Background Coca Cola is an American multinational beverage corporation started in 1892 in Atlanta, Georgia. The company is best known for their product, Coca-Cola. However their product wasn't started out as a soft drink. The original invention was in 1866 by a pharmacist named John Stith Pemberton in Columbus Georgia. His main intentions were to make a medicine, so one day he mixed up a caramel-colored liquid and then brought it down to the pharmacy where they mixed it with carbonated water and sampled it to customers. ...
Introduction Managers of multinational organisations need to be able to manage businesses internationally. One needs to possess knowledge and skills beyond those of usual business expertise to be in a position to manage at the international level. For instance, managers in multinational firms are re...
