Introduction There are many internal and external forces that affect an industry. Companies often do a situation (SWOT) analysis to discover what their external opportunities and threats, as well as their internal strengths and weaknesses are in order to tune their strategies accordingly. This report will focus on the environmental scanning of external opportunities and threats, including competitive, social, economic, regulatory and technological forces that affect the automobile manufacturing industry. Industry Analysis The main focus of this report is the automobile manufacturing in...

• Word Count: 4504
• Approx Pages: 18
• Has Bibliography
• Grade Level: Undergraduate